February 5th, 2010 by Matthew Yarro
Just a quick post. There is a great article over on best-seo-blog.com discussing some of the new black hat tactics that are appearing.
There are two good reasons that people should be aware of black hat tactics. The first is that if you don’t know what they are, you cannot prevent someone from using them. As a business owner, you may be determined to stay away from black hat tactics, but are excited about all the traffic the new article spinner campaign is generating.
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January 7th, 2010 by Matthew Yarro
What’s SEO camouflage? Learning how to hide your SEO and link building activities from search engines and why it is so important.
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October 19th, 2009 by Matthew Yarro
How big is your SEO footprint on the Internet? Are you contributing to a toxic online environment? Help keep SEO noise pollution to a minimum by becoming a “greener” SEO.
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October 13th, 2009 by Matthew Yarro
Black Hat techniques are frowned upon in the SEO community because they are disingenuous and spammy. But in an age of hyper-competition, can you really turn you back on any link-building opportunity simply because someone says its “black hat”? Clearly, many SEO firms and consultants use them for trusted clients in backdoor deals that they [...]
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September 26th, 2009 by Matthew Yarro
I have spent quite a bit of time lately considering SEO ethics–Black Hat, Grey Hat and White Hat philosophy and techniques.
There are clearly link-building techniques that are “black hat” because they are deceptive to both end users and search engines. Those I can really wrap my head around.
But when a technique is only deceptive to [...]
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