Just a quick post. There is a great article over on best-seo-blog.com discussing some of the new black hat tactics that are appearing.
There are two good reasons that people should be aware of black hat tactics. The first is that if you don’t know what they are, you cannot prevent someone from using them. As a business owner, you may be determined to stay away from black hat tactics, but are excited about all the traffic the new article spinner campaign is generating.
There is a great article written by David Naylor entitled “SEO 101 Common Mistakes“. There so much SEO people are expected to do, that it is easy to fall victim to some of these don’ts. It’s a great read.
A short video discussing his experience with natural vs. unnatural link building efforts. It would seem the the search engines are getting much smarter at sniffing out links/websites that are over optimized and rewarding natural link building efforts.
As I have always said, you need to make your links appear natural by altering the anchor text, creating links and citations, linking from high and low PR websites, using a variety of methods/websites, varying your link velocity, etc. I discuss each method in another article, 11 Ways to Camouflage Your SEO and Link Building Efforts.
Here’s a guest blog article of mine posted over at DailySEOTip. It discusses using the Google Reader to ensure that your static web pages are crawled and index quicker and on a more frequent basis.
This is a quick video outlining a few link building ideas with RSS–something that people are either missing entirely or not leveraging as well as they could: